Last Updated: 6/2/2026
Ludus provides this Privacy Policy to inform users of our policies and procedures regarding the collection, use and disclosure of personally identifiable information received from users of this website, located at https://hello.ludus.com ("Site" ).
By using our Site you are consenting to our processing of your information as set forth in this Privacy Policy now and as amended by us. "Processing" means using cookies on a computer or using or touching information in any way, including, but not limited to, collecting, storing, deleting, using, combining and disclosing information, all of which activities will take place in the United States. If you reside outside the US your personally identifiable information will be transferred to the US, and processed and stored there under US privacy standards.
Information Collection and UseOur primary goals in collecting personally identifiable information are to provide you with the product and services made available through the Site, including, but not limited, to the Service, to communicate with you, and to manage your registered user account, if you have one.We collect this information only to the extent reasonably necessary to provide our services. We do not use data for purposes materially different from those disclosed without explicit consent.
Information Collected Upon RegistrationIf you desire to have access to certain restricted sections of the Site, you will be required to become a registered user, and to submit certain personally identifiable information to Ludus. This happens in a number of instances, such as when you sign up for the Service. Personally identifiable information that we may collect in such instances may include your IP address, full user name, password, email address, city, time zone, telephone number, and other information that you decide to provide us with.
Use of Contact Information
In addition, we may use your contact information to market to you, and provide you with information about, our products and services, including but not limited to our Service. If you decide at any time that you no longer wish to receive such information or communications from us, please un-follow us, or follow the unsubscribe instructions provided in any of the communications.
Log Data
When you visit the Site, our servers automatically record information that your browser sends whenever you visit a website ("Log Data" ). This Log Data may include information such as your IP address, browser type or the domain from which you are visiting, the web-pages you visit, the search terms you use, and any advertisements on which you click. For most users accessing the Internet from an Internet service provider the IP address will be different every time you log on. We use Log Data to monitor the use of the Site and of our Service, and for the Site"ªs technical administration. We do not associate your IP address with any other personally identifiable information to identify you personally, except in case of violation of the Terms of Service.
Information Sharing and Disclosure Service Providers
We engage certain trusted third parties to perform functions and provide services to us, including, without limitation, hosting and maintenance, billing, customer relationship, database storage and management. We will share your personally identifiable information with these third parties, but only to the extent necessary to perform these functions and provide such services, and only pursuant to binding contractual obligations requiring such third parties to maintain the privacy and security of your data.
•Ludus does not sell, rent, or lease student data to third parties. We do not use student data for targeted advertising or marketing purposes. Any marketing communications sent by Ludus are strictly limited to users who have explicitly opted-in to receive such updates.
•Many state laws (e.g., California, Virginia, Colorado) require companies to allow users to opt out of targeted advertising.
•Specific laws, such as COPPA at the federal level and new state laws (e.g., in CA, LA, UT), strictly limit or prohibit targeting ads based on personal information to minors.
Compliance with Laws and Law Enforcement
Ludus cooperates with government and law enforcement officials or private parties to enforce and comply with the law. We may disclose any information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate to respond to claims, legal process (including subpoenas), to protect the property and rights of Ludus or a third party, the safety of the public or any person, to prevent or stop any illegal, unethical, or legally actionable activity, or to comply with the law.
Business Transfers
Ludus may sell, transfer or otherwise share some or all of its assets, including your personally identifiable information, in connection with a merger, acquisition, reorganization or sale of assets or in the event of bankruptcy. You will have the opportunity to opt out of any such transfer if the new entity's planned processing of your information differs materially from that set forth in this Privacy Policy.
Your Privacy Rights
Depending on your state of residence, you may have the right to request access to, correction of, or deletion of your personal information, as well as the right to opt out of certain processing activities.
Changing or Deleting Information
If you are a registered user of the Site, you may access and update or correct the information you provided to us by e-mailing us at hello@ludus.com.
Retention
We retain personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law.
Security
Ludus is very concerned about safeguarding the confidentiality of your personally identifiable information. We employ administrative, physical and electronic measures designed to protect your information from unauthorized access. We will make any legally-required disclosures of any breach of the security, confidentiality, or integrity of your unencrypted electronically stored personal data to you via email or conspicuous posting on this Site in the most expedient time possible and without unreasonable delay, consistent with (i) the legitimate needs of law enforcement or (ii) any measures necessary to determine the scope of the breach and restore the reasonable integrity of the data system.
Links to Other Websites
Our Site contains links to other websites. The fact that we link to a website is not an endorsement, authorization or representation of our affiliation with that third party. We do not exercise control over third party websites. These other websites may place their own cookies or other files on your computer, collect data or solicit personally identifiable information from you. Other sites follow different rules regarding the use or disclosure of the personally identifiable information you submit to them. We encourage you to read the privacy policies or statements of the other websites you visit.
Our Policy Towards Children
The Site is not directed to persons under 13. If a parent or guardian becomes aware that his or her child has provided us with personally identifiable information without their consent, he or she should contact us at hello@ludus.com. We do not knowingly collect personally identifiable information from children under 13. If we become aware that a child under 13 has provided us with personal identifiable Information, we will delete such information from our files.
•California Residents Under 16: In addition to our general policy, we do not 'sell' or 'share' (as defined by the CCPA) the personal information of California consumers we know are less than 16 years of age, unless we receive affirmative authorization (the 'right to opt-in') from the consumer who is between 13 and 16 years of age, or the parent or guardian of a consumer less than 13 years of age.
•In accordance with the California Consumer Privacy Act (CCPA), we do not "sell" or "share" the personal information of consumers we know are between the ages of 13 and 16. When we provide limited personal information to event venues, we do so strictly under "Service Provider" agreements. These venues are contractually prohibited from using your information for independent marketing or secondary purposes, meaning this transfer does not constitute a "sale" or "share" under California law.
Changes to this Policy
This Privacy Policy may be updated from time to time for any reason; each version will apply to information collected while it was in place. We will notify you of any material changes to our Privacy Policy by posting the new Privacy Policy on our Site. You are advised to consult this Privacy Policy regularly for any changes.This Privacy Policy is effective as of April 29, 2026.
If you have any thoughts, questions, or concerns about this Privacy Policy or non-compliance complaints and disputes - please contact support@ludus.com
Cookies
Like many websites, we also use "cookie" technology to collect additional website usage data and to improve the Site and our service. A cookie is a small data file that we transfer to your computer's hard disk. We do not use cookies to collect personally identifiable information. Ludus may use both session cookies and persistent cookies to better understand how you interact with the Site and our Service, to monitor aggregate usage by our users and web traffic routing on the Site, and to improve the Site and our services. A session cookie enables certain features of the Site and our service and is deleted from your computer when you disconnect from or leave the Site. A persistent cookie remains after you close your browser and may be used by your browser on subsequent visits to the Site. Persistent cookies can be removed by following your web browser help file directions. Most Internet browsers automatically accept cookies. You can instruct your browser, by editing its options, to stop accepting cookies or to prompt you before accepting a cookie from the websites you visit.
This policy explains how Ludus uses cookies and other technologies. We believe in being clear and open about how we collect and use data related to you.
We use essential cookies to make our site work. With your consent, we may also use non-essential cookies to improve user experience and analyze website traffic. By clicking 'Accept,' you agree to our website's cookie use as described in this policy.
What Are Cookies?
Cookies are small files downloaded to your device that help our website function, remember your preferences, and help us understand how you use our site.
Cookies can be "Session Cookies," which delete themselves when you close your browser, or "Persistent Cookies," which stay on your device for a set period or until you manually delete them.
The Cookies We Use
Uses We categorize our cookies into these categories:
•Essential Cookies: These cookies are strictly necessary for the operation of our website. They allow you to log in to secure areas, provide identity verification, and protect your data from unauthorized access. Since these are required for the site to function and keep your account secure, they cannot be disabled in our systems.
•Functional Cookies (Referral Tracking, Cart, User Preferences & UI State): These cookies help us provide enhanced functionality and a personalized experience. They allow us to remember your "shopping cart" items, track which referral link brought you to our site, and save your specific UI preferences (like language or display settings) so you don't have to reset them every time you visit.
•Third-Party Analytic Cookies: We use these to understand how visitors interact with our website. These cookies collect information to give us the "big picture" data on site traffic, which pages are most popular, and where we can improve our user experience. These are provided by third-party partners like Google Analytics and Pendo.
•Targeting & Advertising Cookies: These may be set through our site by our customers or advertising partners, such as Meta (Facebook). These tools help our customers understand the effectiveness of their ads and show you relevant content on other platforms.
Customer-Embedded Tracking
Our platform allows our customers to embed their own third-party tools (such as their own Facebook Pixel IDs) on specific pages or events they manage. In these cases, the customer acting as the "host" is responsible for the data collected. These cookies are governed by the customer’s own privacy policy and your specific browser settings.
Your Rights and Choices
Most US state laws give you the right to control how your data is tracked.
•Essential Cookies: As noted above, Essential cookies cannot be switched off as they are required for security and core site features. If you wish to block these, you must do so via your browser settings, though this may cause the website to stop working correctly.
•Managing Preferences: You can choose to disable Functional, Analytics, or Advertising cookies at anytime through our website’s cookie consent banner.
•Global Privacy Control (GPC): We honor GPC signals. If your browser is set to broadcast an opt-out preference signal, we will automatically treat that as a request to opt-out of non-essential tracking (Functional and Analytics).
•California "Do Not Sell or Share": We do not sell your personal information for money. However, using analytics and advertising cookies (like the Facebook Pixel) is considered "sharing" under California law. You may opt-out of this sharing via our cookie banner.
•Sensitive Data: We do not use cookies to collect sensitive personal information (such as precise geolocation or health data) without your explicit affirmative consent.
Children’s Privacy
In accordance with our Terms of Use, our Website is only available to individuals who are at least 13 years old. We do not knowingly collect, "sell," or "share" personal information via cookies from individuals under the age of 16 without affirmative authorization. If we learn that cookie data from a minor has been collected without proper consent, we will take steps to delete that information promptly.
Updates to This Policy
We may update this policy from time to time to stay compliant with state and federal regulations. Any changes will be posted on this page with an updated “Last Updated” date.
Contact Us
If you have any questions regarding our use of cookies, please contact us at support@ludus.com
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