Sell the show and build community
Ludus brings ticketing, audience records, and marketing together for independent venues. Sell tickets for local bands, comedy acts, and special events, reach past buyers with your next show, and talk to a real person when you need help.
Park Theatre
Holland, Michigan
Who we serve
Listening rooms, clubs, and independent stages giving local bands and touring artists a place to play. Sell advance tickets, handle walk-ups, and stay connected with fans.
Comedy, rentals, open mics, and community nights on the same stage. Set up each night the way it runs, with purchase history connected to every ticket buyer’s profile.
Ready when you are
Explore Ludus with your next show in mind. Walk through your venue’s setup with our team, or create an account and try the tools yourself. No contracts or setup fees, and no fees on free or comp tickets.
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Built for independent venues & changing lineups
- Sell general admission, reserved seats, or tables, with ticket types, promo codes, and walk-up sales at the door.
- Let fans browse upcoming shows in a calendar or list view, filter by category, and buy tickets. Embed the calendar on your website, too.
- Know who comes to your shows, and give them a reason to come back. Booked a sold-out punk show? Email those buyers when the next similar act goes on sale.
- Send branded emails to audiences you build from past purchases and attendance.
- Ring up merch and concessions without adding another system on show night.
- Track inventory, take cash or card, and see those sales next to your ticket revenue.
- Give volunteers one place to sign up and check their shifts, so you spend less time chasing them by text.
- Assign roles for the door or merch table, organize your roster, and track hours in Ludus.
- Know what sold, when it sold, and where your revenue came from.
- Compare shows and export reports when you need the numbers.
- Collect rental payments, vendor fees, and sponsorship payments through custom forms.
- Keep payments and submitted details together.
- Choose when tickets become available, with preset or custom timing before each show.
- Buyers receive purchase confirmation immediately, and their tickets are emailed automatically when the release window opens.
- Scan tickets with the free Ludus app and see real-time check-in across doors.
- Turn early access or ticket transfers on and off for each show.
- When you’re the box office, the booking agent, and the marketing department, you don’t have time to troubleshoot software.
- Real humans, seven days a week—even on show nights.
- We’ll help onboard your venue and transfer data such as past purchase history and customer information.
Designed for what you do best
Punk on Friday. Punchlines on Saturday. A standing crowd for a local band needs a different setup than seated tables for a comic. Build the room layout and ticket options each show needs, then switch them for the next night without starting over.
Hear from venues like yours
"The customer service is incredible. The service itself is very easy to use, but if you need help with any issues that might arise or a problem you cannot solve, the staff at Ludus is there to help you out. With just a tap of the chat box, you are connected with a staff member and guided step by step through the process of helping you solve the issue."
"I love using Ludus to help us manage our sometimes complicated seating charts! For every show, we offer a variety of options, from show-only seating to dinner and seating packages, as well as VIP experiences. Ludus makes it incredibly easy for us to offer such a wide range of options, allowing us to customize each event and best meet the needs and preferences of our guests."
"Ludus is quick and easy. I can find out information on my own without reaching out to anyone else and bugging them. It’s managing the patron relationship and the personal relationship that I have with our patrons as well. I sometimes will include little notes, where a patron may tell me something they particularly liked, or even a complaint."
Supporting independent venues
Ludus is a proud member and sponsor of the National Independent Venue Association (NIVA). We also support performing arts organizations across the country that give artists a stage and bring communities together.
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Built with venues like yours in mind
Ludus wasn’t adapted from sports ticketing or business event software. It was created to meet the everyday demands of live performance venues and the people who keep them running.
